University of Wisconsin School of Business - Grainger Learning Commons

Thysse UW Grainger Learning Commons Overview

University of Wisconsin School of Business – Grainger Learning Commons

Collaborative Learning Center
Madison, Wisconsin

When the University of Wisconsin School of Business was developing an innovative new collaborative learning center, they came to Thysse to get help with showcasing their forward-thinking brand.

LET’S TALK

No pressure. We’re not salespeople. We’re just a bunch of passionate designers who love to talk through a project.

University of Wisconsin School of Business – Grainger Learning Commons

When the University of Wisconsin School of Business was developing an innovative new collaborative learning center, they came to Thysse to get help with showcasing their forward-thinking brand.

The centerpiece of the Grainger Learning Commons project is the acknowledgment of the donors that made the 100% donor-funded space possible. Thysse needed to create a donor wall that reflected the forward-thinking brand of the school. We developed a sleek, LED-lit, monotone wall that celebrates Grainger donors through light and shadow. The wall is less than 1″ deep and creates a visually-striking focal point to the space without being overpowering.

The school’s “Forward” brand and its accompanying forward-directed chevron brand mark is integrated into Thysse’s designs throughout the space. The custom privacy vinyl Thysse designed and produced for all of the glass classroom walls is even comprised of millions of tiny chevron logos … subtle, but meaningful.